MLC FLASH NEWS

February 13, 2012

Fair Labor Association Begins Inspections of Foxconn

Filed under: Apple — Apple, Inc. Press Releases @ 7:30 am

 CUPERTINO, California—February 13, 2012—Apple® today announced that the Fair Labor Association will conduct special voluntary audits of Apple’s final assembly suppliers, including Foxconn factories in Shenzhen and Chengdu, China, at Apple’s request. A team of labor rights experts led by FLA president Auret van Heerden began the first inspections Monday morning at the facility in Shenzhen known as Foxconn City.

“We believe that workers everywhere have the right to a safe and fair work environment, which is why we’ve asked the FLA to independently assess the performance of our largest suppliers,” said Tim Cook, Apple’s CEO. “The inspections now underway are unprecedented in the electronics industry, both in scale and scope, and we appreciate the FLA agreeing to take the unusual step of identifying the factories in their reports.”

As part of its independent assessment, the FLA will interview thousands of employees about working and living conditions including health and safety, compensation, working hours and communication with management. The FLA’s team will inspect manufacturing areas, dormitories and other facilities, and will conduct an extensive review of documents related to procedures at all stages of employment.

Apple’s suppliers have pledged full cooperation with the FLA, offering unrestricted access to their operations. The FLA’s findings and recommendations from the first assessments will be posted in early March on its website, www.fairlabor.org. Similar inspections will be conducted at Quanta and Pegatron facilities later this Spring, and when completed, the FLA’s assessment will cover facilities where more than 90 percent of Apple products are assembled.

Apple has audited every final assembly factory in its supply chain each year since 2006, including more than 40 audits of Foxconn manufacturing and final assembly facilities. Details of Apple’s supplier responsibility program, including the results of more than 500 factory audits led by Apple throughout its supply chain over the past five years, are available at www.apple.com/supplierresponsibility.

In January, Apple became the first technology company admitted to the Fair Labor Association. The FLA conducts independent monitoring and verification to ensure that the FLA’s Workplace Standards are upheld wherever FLA company products are made.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

Press Contacts:
Kristin Huguet
Apple
khuguet@apple.com
+1 (408) 974-2414

Carolyn Wu
Apple
carolyn_wu@apple.com
+86 108 525 5952

February 3, 2012

Apple Scores with Digital Textbooks and App

Filed under: Apple — Apple Hot News @ 1:40 pm

USA Today reviewer Edward C. Baig describes his experience using the first Multi-Touch digital textbooks published for the iBooks 2 for iPad app, noting that they are “engaging in ways that were simply not possible with the textbooks I grew up with.” Baig likes the portability, updatability, and low pricing of iBooks 2 digital textbooks and touts specific features like instant search, highlighting, bookmarking, and interactive graphics. Writes Baig, “It’s better to see an animated tour of the genome in E.O. Wilson’s Life on Earth than just to read about it. ”

Apple Scores with Digital Textbooks and App

Filed under: Apple — Apple Hot News @ 1:40 pm

USA Today reviewer Edward C. Baig describes his experience using the first Multi-Touch digital textbooks published for the iBooks 2 for iPad app, noting that they are “engaging in ways that were simply not possible with the textbooks I grew up with.” Baig likes the portability, updatability, and low pricing of iBooks 2 digital textbooks and touts specific features like instant search, highlighting, bookmarking, and interactive graphics. Writes Baig, “It’s better to see an animated tour of the genome in E.O. Wilson’s Life on Earth than just to read about it. ”

February 1, 2012

Apple Invades Corporate Market with iPad

Filed under: Apple — Apple Hot News @ 4:08 pm

Bloomberg’s Peter Burrows reports that Apple is making rapid headway selling into corporations — especially financial services and pharmaceutical firms. Burrows writes that Apple’s corporate sales are being driven chiefly by iPad, which “has become a standard business tool.” The article quotes Matt Wallach, co-founder of Veeva Systems, who says: “I’ve seen a lot of devices come and go over the years. Nothing touches the speed of adoption of the iPad.”

Apple Invades Corporate Market with iPad

Filed under: Apple — Apple Hot News @ 4:08 pm

Bloomberg’s Peter Burrows reports that Apple is making rapid headway selling into corporations — especially financial services and pharmaceutical firms. Burrows writes that Apple’s corporate sales are being driven chiefly by iPad, which “has become a standard business tool.” The article quotes Matt Wallach, co-founder of Veeva Systems, who says: “I’ve seen a lot of devices come and go over the years. Nothing touches the speed of adoption of the iPad.”

January 31, 2012

Apple Updates Final Cut Pro X

Filed under: Apple — Apple Hot News @ 7:00 pm

Apple today released Final Cut Pro X version 10.0.3, a significant update to its revolutionary professional video editing application. Version 10.0.3 introduces Multicam Editing, which automatically syncs up to 64 angles of video and photos; advanced chroma keying for handling complex adjustments right in the app; and enhanced XML for a richer interchange with third-party apps and plug-ins that support the fast growing Final Cut Pro X ecosystem. It also includes a beta version of Broadcast Monitoring that supports Thunderbolt devices as well as PCIe cards. Final Cut Pro X version 10.0.3 is available from the Mac App Store for $299.99 (US) to new users, or as a free update for existing Final Cut Pro X customers.

Apple Updates Final Cut Pro X

Filed under: Apple — Apple Hot News @ 7:00 pm

Apple today released Final Cut Pro X version 10.0.3, a significant update to its revolutionary professional video editing application. Version 10.0.3 introduces Multicam Editing, which automatically syncs up to 64 angles of video and photos; advanced chroma keying for handling complex adjustments right in the app; and enhanced XML for a richer interchange with third-party apps and plug-ins that support the fast growing Final Cut Pro X ecosystem. It also includes a beta version of Broadcast Monitoring that supports Thunderbolt devices as well as PCIe cards. Final Cut Pro X version 10.0.3 is available from the Mac App Store for $299.99 (US) to new users, or as a free update for existing Final Cut Pro X customers.

Final Cut Pro X Update Reinvents Multicam Editing

Filed under: Apple — Apple Hot News @ 6:56 pm

StudioDaily’s Beth Marchant reports on “key features” delivered in
Final Cut Pro version 10.0.3. Marchant interviews Radical Media CTO Evan Schechtman — an early adopter of Final Cut Pro X — who calls version 10.0.3 “an even bigger deal than the original release,” noting that his company is “ready to transition completely to Final Cut Pro X now that broadcast monitoring and multicam editing are in the mix.”

Final Cut Pro X Update Reinvents Multicam Editing

Filed under: Apple — Apple Hot News @ 6:56 pm

StudioDaily’s Beth Marchant reports on “key features” delivered in
Final Cut Pro version 10.0.3. Marchant interviews Radical Media CTO Evan Schechtman — an early adopter of Final Cut Pro X — who calls version 10.0.3 “an even bigger deal than the original release,” noting that his company is “ready to transition completely to Final Cut Pro X now that broadcast monitoring and multicam editing are in the mix.”

Apple Updates Final Cut Pro X

Filed under: Apple — Apple, Inc. Press Releases @ 7:30 am

CUPERTINO, California—January 31, 2012—Apple® today released Final Cut Pro® X v10.0.3, a significant update to its revolutionary professional video editing application, which introduces multicam editing that automatically syncs up to 64 angles of video and photos; advanced chroma keying for handling complex adjustments right in the app; and enhanced XML for a richer interchange with third party apps and plug-ins that support the fast growing Final Cut Pro X ecosystem. Available today as a free update from the Mac® App Store™, Final Cut Pro X v10.0.3 also includes a beta of broadcast monitoring that supports Thunderbolt devices as well as PCIe cards.

Final Cut Pro X v10.0.3 includes a collection of groundbreaking new tools for editing multicam projects. Final Cut Pro X automatically syncs clips from your shoot using audio waveforms, time and date, or timecode to create a Multicam Clip with up to 64 angles of video, which can include mixed formats, frame sizes and frame rates. The powerful Angle Editor allows you to dive into your Multicam Clip to make precise adjustments, and the Angle Viewer lets you play back multiple angles at the same time and seamlessly cut between them.

Final Cut Pro X builds upon its robust, one-step chroma key with the addition of advanced controls including color sampling, edge adjustment and light wrap. You can tackle complex keying challenges right in Final Cut Pro X, without having to export to a motion graphics application, and view your results instantly with realtime playback.

In the seven months since launch, the third party ecosystem around Final Cut Pro X has expanded dramatically. XML-compatible software like DaVinci Resolve and CatDV provide tight integration for tasks such as color correction and media management. The new 7toX app from Intelligent Assistance uses XML to import Final Cut Pro 7 projects into Final Cut Pro X. In addition, some of the industry’s largest visual effects developers, including GenArts and Red Giant, have developed motion graphics plug-ins that take advantage of the speed and real-time preview capabilities of Final Cut Pro X.

Broadcast monitoring in Final Cut Pro X is currently in beta and allows you to connect to waveform displays, vectorscopes, and calibrated, high-quality monitors to ensure that your project meets broadcast specifications. Final Cut Pro X supports monitoring of video and audio through Thunderbolt I/O devices, as well as through third party PCIe cards.

Pricing & Availability
Final Cut Pro X v10.0.3 is available from the Mac App Store for $299.99 (US) to new users, or as a free update for existing Final Cut Pro X customers. A 30-day free trial of Final Cut Pro X is available at www.apple.com/finalcutpro/trial. Full system requirements and more information on Final Cut Pro X can be found at www.apple.com/finalcutpro.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

Press Contacts:
Monica Sarkar
Apple
monica_sarkar@apple.com
(408) 862-3204

Lacey Haines
Apple
lhaines@apple.com
(408) 862-0985
 

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